Event Programme

25 September 2025

Time Session
08:15
09:00
Registration
09:00
10:00
Opening Ceremony
Event officiated by YB Dato Hajjah Hanifah Hajar Taib Deputy Minister of Economy, Malaysia
Highlight: Launch of Mindful Marketing Guidelines
10:00
10:30
Tea Break
10:30
11:00
Panel 1: Circular Economy & Sustainable Supply Chains
This panel explores how circular economy principles and responsible supply chains are reshaping business models. Discover strategies for reducing waste, increasing resilience, and driving long-term sustainability.
Keynote by YB Saraswathi Kandasamy, Deputy Minister for Unity, Malaysia
10:55
11:15
Financial Wellness for Women
11:00
11:30
Panel 2: Regulatory & Investor Perspectives on ESG Disclosure
This panel explores how evolving ESG regulations and investor expectations are shaping the future of corporate disclosures. Learn what regulators, fund managers, and businesses expect — and how transparency can drive both compliance and brand trust.
Tan Ai Chin Speaker
Cheah Kok Hoong Moderator
11:15
12:00
CEO Round Table hosted by Entrepreneurs Business AddA (11:15 AM - 12 NOON)
11:30
12:00
Panel 3: ESG Marketing – Engaging the Conscious Consumer
Explore how brands are winning hearts and minds by aligning marketing with ESG values. This panel dives into strategies for authentic storytelling, purpose-driven campaigns, and building trust with conscious consumers.
Fiona Liao Speaker
John D Chacko Speaker
Yens Yenkai Moderator
12:00
13:00
Networking Lunch
13:00
13:25
Keynote 1: Greenwashing vs. Genuine ESG: The Road to Transparency
This keynote unpacks the growing scrutiny around ESG claims and the fine line between purpose and performance. Learn how brands can build credibility through honest, transparent, and verifiable sustainability practices.
Purpose-led brands and product launches (1:00 PM – 2:00 PM)
Wellness App, RESQ APP, Product launch by Nourich,
13:30
14:00
Panel 4: How B2C Brands Are Walking the Talk on Sustainability
This panel highlights how leading B2C brands are turning sustainability promises into real action. Hear insights on strategies, challenges, and the impact on consumer trust and loyalty.
Fong Chai Lee Speaker
Jean Yeap Speaker
Priti Gathani Speaker
Roselin Das Speaker
Dr Stephen Poon Moderator
14:00
14:30
Keynote 2: Building Future-Ready Talent: Embedding ESG, Digital Skills & Tech Innovation in Education and Workforce Development
This keynote explores how circular economy principles, digital literacy, and emerging technologies can be embedded into education and workforce strategies.
P Kamalanathan Speaker
14:30
15:00
Panel 5: Happy People, Stronger Brands: Why Tech-Enabled Work-Life Balance Matters in ESG
In today’s fast-paced, hyper-connected world, technology can either be a stressor or a solution. This panel explores how forward-thinking brands are leveraging technology.
Becky Low Speaker
Workshop by Asian Banking School - Be The Change: Taking Personal Responsibility for Sustainability
Cheah Wee Leong Speaker
15:30
16:00
Tea Break
16:00
16:30
Keynote 3: ESG 4.0: Digitizing Sustainability for the Circular Brand Economy
Where ESG meets automation, analytics, and AI to power performance and perception.
Farouk Abdullah Speaker
16:30
17:00
Panel 6: Style with a Conscience: Making Sustainability the New Standard in Fashion
This panel explores how fashion brands are embracing sustainability through ethical sourcing, circular design, and transparent storytelling. Discover how conscious fashion is reshaping industry norms and consumer expectations.
17:00
17:20
Closing Ceremony