Event Programme

25 September 2025

Time Session
08:15
09:00
Registration
09:00
10:00
Opening Ceremony
Event officiated by YB Dato Hajjah Hanifah Hajar Taib Deputy Minister of Economy, Malaysia
Highlight: Launch of Handbook on Mindful Marketing in Southeast Asia
10:00
10:30
Tea Break
10:30
11:00
Panel 1: Circular Economy & Sustainable Supply Chains
This panel explores how circular economy principles and responsible supply chains are reshaping business models. Discover strategies for reducing waste, increasing resilience, and driving long-term sustainability.
Keynote by YB Senator Saraswathy Kandasami, Deputy Minister of National Unity, Malaysia (10:30 AM- 10:50 AM)
11:00
11:30
Panel 2: The 4Ps of Sustainable Finance: People, Planet, Purpose & Profit
This panel explores a holistic framework that aligns financial returns with social equity, environmental stewardship, and long-term impact.
Financial Wellness for Women (10:55 AM - 11:15 AM)
11:30
12:00
Panel 3: ESG Marketing – Engaging the Conscious Consumer
Explore how brands are winning hearts and minds by aligning marketing with ESG values. This panel dives into strategies for authentic storytelling, purpose-driven campaigns, and building trust with conscious consumers.
Fiona Liao Speaker
Goh Liu Shien Speaker
John D Chacko Speaker
Yens Yenkai Moderator
CEO Round Table hosted by Entrepreneurs Business AddA (11:15 AM - 12 NOON)
12:00
13:00
Networking Lunch
13:00
13:20
Keynote 1: Greenwashing vs. Genuine ESG: The Road to Transparency
This keynote unpacks the growing scrutiny around ESG claims and the fine line between purpose and performance. Learn how brands can build credibility through honest, transparent, and verifiable sustainability practices.
Purpose-led brands and product launches (1:00 PM – 2:00 PM)
Product launch by Nourista Nutritech, Wellness App, & ResQMeal App
13:20
13:40
Keynote 2: Building Future-Ready Talent: Embedding ESG, Digital Skills & Tech Innovation in Education and Workforce Development
This keynote explores how circular economy principles, digital literacy, and emerging technologies can be embedded into education and workforce strategies.
P Kamalanathan Speaker
13:45
14:15
Panel 4: How B2C Brands Are Walking the Talk on Sustainability
This panel highlights how leading B2C brands are turning sustainability promises into real action. Hear insights on strategies, challenges, and the impact on consumer trust and loyalty.
Fong Chai Lee Speaker
Jean Yeap Speaker
Priti Gathani Speaker
Roselin Das Speaker
Dr Stephen Poon Moderator
14:00
15:00
Workshop by Asian Banking School - Be The Change: Taking Personal Responsibility for Sustainability
2:00 PM- 3:00 PM
Cheah Wee Leong Speaker
14:15
14:45
Panel 5: Happy People, Stronger Brands: Why Tech-Enabled Work-Life Balance Matters in ESG
In today’s fast-paced, hyper-connected world, technology can either be a stressor or a solution. This panel explores how forward-thinking brands are leveraging technology.
Chloe Gan Speaker
Oasmita Speaker
Becky Low Moderator
14:45
15:00
Enabling Carbon Neutrality for the Outernet - By Moving Walls
15:00
15:30
Tea Break
15:30
15:55
Keynote 3: Humanity at the Heart of ESG: Building Purposeful Futures Beyond Profit
16:00
16:30
Keynote 4: Wellbeing, Culture & ESG
16:30
17:00
Closing Ceremony